
How Perplexity’s Citation Algorithm Differs From ChatGPT’s for UK Queries
ChatGPT and Perplexity share only about 11% of cited domains. Three levers, retrieval, recency and source-type, explain why the same UK query returns different sources.

ChatGPT and Perplexity share only about 11% of cited domains. Three levers, retrieval, recency and source-type, explain why the same UK query returns different sources.