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Generative Engine Optimisation

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  2. Archive by category : "Generative Engine Optimisation"
A hand holding a smartphone showing a white shopping trolley icon on an orange screen, illustrating AI assistant shopping recommendations for UK online shops.
AI and Tech Shift
  • September 16, 2026
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ChatGPT Shopping: How AI Assistants Decide Which Products to Recommend

UK searches for chatgpt shopping run at 251 a month with a competition index of 4 out of 100. OpenAI’s published product feed asks for nine required fields and currently targets US markets, which puts UK shops on the open-web route. What that means in practice.

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Title card for AiBoost's guide to the 12 signals a GEO audit checks across AI engines, presence sources and site markup.
Generative Engine Optimisation
  • September 14, 2026
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What a GEO Audit Checks: The 12 Signals in AiBoost’s Audit Methodology

UK searches for geo audit rose from an 83 to a 130 monthly average in 12 months. The 12 signals AiBoost’s own GEO audit scores, from funnel-stage prompt panels to AI-bot crawlability, explained in full.

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Title card for an AiBoost analysis of the AI visibility tracker market, covering build vs buy criteria, the 370-search UK demand cluster and the £47 CPC signal.
AI and Tech Shift
  • August 31, 2026
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AI Visibility Tracker Build vs Buy: 7 Capture Requirements and the £47 CPC Signal

UK searches for AI visibility tracking total roughly 370 a month, yet a click on ai visibility tracker costs £47.00. We unpack the build vs buy decision and the 7 things a weekly tracker must capture.

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Title card for AiBoost's free five-step AI visibility check method for testing brand presence in ChatGPT, Perplexity and Gemini.
Generative Engine Optimisation
  • August 24, 2026
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AI Visibility Check: A Free 5-Step Method to Test ChatGPT, Perplexity and Gemini

UK searches for ai visibility doubled to a 243 monthly average in 12 months. AiBoost’s free 5-step method to check whether ChatGPT, Perplexity and Gemini know your brand, with prompt templates by funnel stage.

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Citation volatility cover showing week-by-week instability in AI answer sets.
Generative Engine Optimisation
  • August 3, 2026
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Citation Volatility: Tracking Week-by-Week Instability in AI Answer Sets

Citation volatility measures how much an AI answer’s cited set churns week to week. Borrowed from finance, it tells you whether a query rewards continuous investment or a durable asset.

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UK AI SEO companies landscape map cover showing five vendor archetypes.
Generative Engine Optimisation
  • July 31, 2026
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AI SEO Companies in the UK: A Vendor-Agnostic Landscape Map of 5 Archetypes

The UK AI SEO market sorts into five vendor archetypes, each with a strength and a blind spot. A vendor-agnostic buyer’s map, with the axes and proof questions to place any firm.

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Engine-specific schema priority matrix cover for ChatGPT, Perplexity and Gemini in 2026.
Generative Engine Optimisation
  • July 29, 2026
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Engine-Specific Schema Priority: Which Schema Types Each AI Engine Actually Weights

AI engines weight schema types differently, and markup Google dropped for rich results still earns AI citations. A per-engine schema priority matrix for 2026.

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AI start-up category creation cover showing how LLMs adopt new category language.
Ai Marketing
  • July 24, 2026
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AI Start-up Category Creation: The Language Conventions LLMs Actually Adopt

Getting an LLM to adopt a new category term runs through two pathways at different speeds. A grounded, evidence-based playbook for AI start-ups, with a 60-day measurement method.

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Cross-engine consistency audit cover for ChatGPT, Perplexity and Gemini on UK queries.
Case Studies
  • July 22, 2026
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The Cross-Engine Consistency Audit: 50 UK Queries Across ChatGPT, Perplexity and Gemini

AI engines disagree with each other and with themselves. A cross-engine consistency audit scores three dimensions across 50 UK queries to separate durable positions from noise.

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Perplexity versus ChatGPT citation algorithm cover for UK queries in 2026.
AI and Tech Shift
  • July 20, 2026
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How Perplexity’s Citation Algorithm Differs From ChatGPT’s for UK Queries

ChatGPT and Perplexity share only about 11% of cited domains. Three levers, retrieval, recency and source-type, explain why the same UK query returns different sources.

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